[dimal]

The crazy thing is that content websites insist they need dozens of ad and analytics libraries on every page because otherwise, how would they monetize their site? So, they create a crappy experience, realize it's crappy, then switch to AMP, getting rid of all the libraries they supposedly "needed". They could just remove the cruft themselves and cut out the middleman.

[lllr_finger]

In reality, they get scared of losing traffic by not adapting AMP, decide to implement it, and then flip out over how restrictive it is without understanding how they caused this situation.

It's all driven by money, and unfortunately AMP and bloated pages make money - fast, sexy pages without AMP do not.