Could you add/did you add killing the annoying "call to action" pop-up dialog? You know, you visit an article and BAM! A fullscreen modal asking to sign-up for their book newsletter? That would be awesome.
Also, the exit intent pop-ups. I, most of the time, just open a tab and switch to a different tab to read the current one later and then that Pop-up comes. It just annoys the hell out of me.
Even sometimes I don't pay much attention to it and when after reading other tabs I come back to this tab; all I see is that pop-up standing there, asking for attention. It even makes me forget why I even opened this tab in the first place and makes me leave immediately.
Oh man, so annoying. Here's my immitation of the thought process of the marketing team that designed it: "enter your email address so we can continue sending you offers and adverts and all kinds of information on that thing that you clicked on that we are now blocking with this popup preventing you from reading even though you're just passing by".
Even sometimes I don't pay much attention to it and when after reading other tabs I come back to this tab; all I see is that pop-up standing there, asking for attention. It even makes me forget why I even opened this tab in the first place and makes me leave immediately.