[texteller]

Before building any project or startup find where your focused audience are at and try to get closer to them through social networks. So when you build the product, you could ping them back to be your early users.

[tmaly]

where would you start to look for the focused audience?

[b10t]

Check Amy Hoy's sales safari. Jonathan Stark has mentioned looking for conferences and publications/newsletters that cater to your target market.

[tmaly]

This reminds me a lot of the Market Map from Pat Flynn's book. Its the same idea. Maybe he picked it up from her.