Because our financial system isn't portrayed as a technology that will bring the power to the people and free us from the shackles of elite organizations. Bitcoin is presented this way.
Bitcoin won't free people who won't lift a finger to learn it just like the US constitution won't protect people unwilling to defend it. I've yet to meet someone who is unable to understand the basic use of bitcoin (sending and receiving) and if we are trying to cater to the lowest common denominator we have already lost. It is worrying that we have resorted to scrapping a new technology just because lazy or incompetent people are unable to completely master it.