[MBCook]

Lots of companies have done the 'we don't condone' thing, and the people effected by these kind of views often view that as tacit approval and make decisions (partnering, investing, employment, etc) based on that.

A small soon as this became publicly known Google had to take a stand one way or the other. They may not INTEND to, but a big chunk of the audience (on either side) would have seen it as such.

Heck if they tried to ride the middle some/many women may have felt betrayed and unwanted and some/many men felt ignored or slighted.