[grx]

I see two problems:

1. „Ship, ship, ship!“ – Yes, a speed advantage over competitors - especially with a new innovative product - is a key factor for startups. BUT: does anybody really believe in the transition from prototype to a scaling product? The article talks about „Startup Lifecycle with DevOps / NoOps“. Show me a business that has done this transition; planning ahead for a rewrite and budget für new admins.

2. Cloud-lockin. This should be taken very seriously by any startup that wants to live longer than a technology cycle. If you choose to build your platform on top of cloud technologies, you give up the control over functionality and storage. IMO any tech business should be able to handle at least web and application server architectures for their platform (I agree that mail is something different that should be left to mail providers).