[nikhilmantha]

Hello! Thanks for taking time to give us a detailed feedback. The pricing for all the services will remain competitive I'm sure. To start off with we made the app simple for people to use and on mobile as a lot of people would like to manage their portfolio on the go. We have received a lot of positive feedback on that.

Regarding your point on ETF you're correct. ETFs are a low cost option in the long run and are ideal for retirement. But that is primarily true in developed markets currently where it is difficult for most managers to beat the indices. In India atleast for now actively managed mutual funds are providing more returns than the index. As our markets develop we would converge with the trends of the developed markets.

Having said that we would definitely be adding meaningful products for our customers on the app! Do give it a try and let us know what you think.