[nickstefan12]

Your comment just made me think: these are all kind of conveniences of lifestyle that might relate to millenials growing up in McMansion-ville?

When they move to the city, they don't really want to live in the city. They want McMansion suburbanized city with a bar scene...

[thesmallestcat]

I think you're right, and to be more precise, that they are trying to create their ideal college town, a place that typically combines quaint shops with familiar big box chain stores.