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by Devolver
3256 days ago
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Good question! I don't mean to say that Snap won't cross the chasm, just that it hasn't yet. If it had, its position against Facebook would have been strong enough that Facebook would not have been able to clone its core feature into Instagram and cause Snap's growth to stall. Twitter is a more interesting question. Twitter's product and position are unique, yes, but IMHO, the company pursued a market (advertising) where they had no clear advantages over Google or Facebook. The result of that mistake has been stagnation. Barely evolving product, flat user growth, declining revenue growth, and no clear path to long term profitability. In other words, Twitter not only did not cross the chasm...they fell into it and got stuck. |
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