[pbhjpbhj]

IMO if the BBC has the most viewers it's "failing", if it has no viewers it's also failing. Talk of "unpopular" content misses the point, clearly content should be popular it just doesn't need to be mainstream or most popular (perhaps "popularist" was meant?).

BBC should provide high quality alternatives - if commercial stations show the football they show something else, if commercial stations are showing singing/dancing BBC should show something else, etc..

If a talk-show host wants a large six-figure sum they should go look in the commercial sector, if they can't get it the BBC should happily give them a reasonable wage (and not through some shell production company either), or give someone else a chance.

I imagine where the conflict arises is that BBC wants popularist shows to sell through BBC World.

For things like F1 BBC should only be stepping in if no commercial station will take it as FTA, the cost/benefit is very slim fit such things if ITV would show it and BBC prop up the price by bidding against them for UK rights.

[IeyePh7o]

mainstream vs. special interest is probably better, I.e. content that appeals to lots of people but has low value to the average person vs. content that only appeals to a few people, but has a higher value to the people that enjoy it. Of course nobody goes out of their way to make unpopular content, but content that is less mainstream is less popular.

I basically agree with your point about providing a high quality alternative. That's what the charter says the BBC should do, however it is supposed to be a balance, in order to provide a service that people want to pay for.

> If a talk-show host wants a large six-figure sum they should go look in the commercial sector

Yeah, there needs to be a balance. The BBC should use its position to grow new talent, but equally it needs to be able to pay close to market rates in order to make high quality output.

> For things like F1 BBC should only be stepping in if no commercial station will take it as FTA

I agree that it must push up the price, but I'm not sure by how much. The BBC doesn't dominate sports coverage (there seems to be a change to what is shown every year), so I don't see why the market rate with/without the BBC would be that much different.

People like watching watching sports on the BBC, because the coverage is good and there are no adverts. I don't watch sports myself, but I find value in the BBC output in other ways, so it balances out.