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by lucideer 3265 days ago
> The general consensus is that normal GA tracking alone does not meet the standards to trigger either the EU or the stricter Dutch cookie notification requirements since they are using first-party cookies not tied to PII and don't follow you across sites

I don't know about following you across sites, but "PII" is a US legal term, so I highly doubt it's a determiner in applying EU law. GA may not collect PII under US law, but it does fall into EU data protection compliance.

The problem in the EU is the system of enforcement. EU directives require member states to legislate individually, and to enforce their own legislation individually. If that enforcement is deficient, the case can be taken to the ECJ on an individual basis (at possibly significant cost). This doesn't work. Which has motivated the creation of GDPR[0], but unfortunately this doesn't come into play until 2018

[0] https://en.wikipedia.org/wiki/GDPR