I've also noticed this on financial/stock news articles. I've seen a few of them use full 4-word names for corporations ("The Coca-Cola Company") dozens of times in one article, and multiple times per sentence.
That's where companies like Arria https://www.arria.com/ doing natural language generation step in so you can't tell the difference if it's machine or human generated. Well that's the promise.
Automated Insights https://automatedinsights.com - writes all the routine corporate earnings stories for Associated Press so they can cover more companies and let journalists actually investigate and write more nuanced pieces. Some earnings reports start with the software writing and get augmented by human journalists.