[bogomipz]

>Hopefully it won't be different. All I want to say is: a startup here has to internationalize from the beginning, assume costs and expose itself to early competition"

Sure but why is that any kind of impediment? You have the whole continent sitting there. Hasn't the EFTA made access to those other 28 countries easier?

One of the things that I think Spotify did well was building a buzz, so much so that people were using VPNs to get accounts. It was a real news item when it finally became available in some countries such as the US.

I thought that Deezer was building up a similar anticipatory buzz as an EU export a while back. However, I think they may have waited too long.