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by zippergz
3280 days ago
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I'd be very curious to see actual data about this. I'm not sure one way or the other. Most of the Model S owners I know are people who previously would not have considered buying a car in that price range, so they weren't really potential S Class customers. It's amazing to me how many friends who used to drive Toyotas or at most low-end BMWs and Audis are now spending nearly $100K to get a Tesla. At the same time, the people I know who have cars like the S Class or 7 Series tend to value their refinement and interior quality, which the Model S doesn't really match yet. It doesn't seem like many of them have made the switch (a few have a Model S as an additional car rather than a replacement). In my world it seems like Tesla has successfully brought a bunch of new buyers to a higher price point, without seriously tempting many of the people who were already buying in that price range. But obviously this is just based on anecdotes and my limited view of the world. So I'd love to see real data about who is buying these cars, and how many of them would have otherwise bought something like an S Class. |
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