It's not desperation, it's using your leverage to your advantage. Isn't that the smart business decision? How is that any different then Amazon, Uber, or anyone else deciding to raise prices once they're the dominant participant in their respective marketplace?
""Competition is for losers." - Peter Thiel." -Michael Scott.
More seriously, I hate this quote, for so many reasons. Sure, it's great if you can do something no one else is doing and do it so well that no one can really compete with you. But there are plenty of people who compete with others and the world is often a better place as a result. It feels like people lose sight of the goals: not just becoming really wealthy, but perhaps serving the public?
"Competition is for losers." - Peter Thiel