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by mgkimsal
5835 days ago
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the content is going to have to be extremely compelling to compete against youtube/vimeo offerings. For premium content I have a real desire or need to see (concerts, something for work/school/etc) I might pay, but possibly still would look elsewhere. I think the idea is interesting, but you'll need to find the specific publishers that think they have the content worth paying for. Are you timing the playtime, or putting in 'pay wall' at a specific timer in the video? Also, going to a separate website is way too jarring - I think the experience would have to be in-player for it to be workable. I might be proved wrong, but that's my gut feeling. Good luck! |
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It works by looking at how much content they has watched then after a set time (which the publisher decides) they get paused and asked to pay, so only once they are hooked on it are they asked to pay.
I use the system with great success on my doc site :http://www.documentary-film.net/ and before implementing the concept there the site was always in trouble as the bandwidth costs were so high and if I placed the content behind a pay wall sales went to zero. As soon as I introduced this concept the sales went up by 90%, so I know the system works.
The problem is I thought it was a great idea but so far the response has been pretty light and I'm just thinking is it worth continuing to push along or should I just try something else?