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by whisdol 3280 days ago
Sitting at the other side of the table (as a regular engineer in BigCorp), that was an interesting read. One thing I recognized from too many demos and product workshops (whether they are on site in our offices or remote) is this section: > Ask lots and lots of questions. Follow the 80/20 rule: 80% of the demo content should be about your customers, and 20% should be about your solution.

Spending an hour explaining our systems, our business and our pain points to a random sales rep is usually not a good use of my time, especially if I still don't really know or understand your product yet (don't expect me to have even visited your website before the demo if I'm not the person who booked it).

1 comments

So if you have a meeting scheduled for a demo, why wouldn't you check out the website? Are you actively trying to not have a good meeting?

I almost always go through materials before a meeting because it makes me better informed and we end up having a much better conversation.