[10ren]

I love the idea of deliberately making it imprecise to serve the specific task (to sketch; and ignore details early on.) http://37signals.com/svn/archives2/getting_real_ignore_detai...

And their pricing strategy (from the comments): encouraging other people to add Campfire integration to their own apps – even free ones

[jshen]

they're selling the sizzle, not the steak