[p3ll0n]

Looking at these techniques I see them all leading towards a series of behaviors that we’ve learnt as kids, and that turn out to be quite useful in tapping into our "creative side". Behaviors like exploration, which is about going for quantity, building and thinking with our hands and role play, where acting it out helps us both have more empathy for the situations in which we’re designing, and to create services and experiences that are seamless and authentic.