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by dano 3292 days ago
They figured out the pinterest advertising model first. Show lots of good looking pictures based on the users intent and surround it with lead generating ads.
2 comments

And they dont require you to login.

Just did a big remodel, spent tons of time on haozz and none on Pinterest due to that one fact.

Don't know that I bought anything I saw there but certainly saw more ads there than Pinterest

Actually Houzz does even more than Pinterest - which is to fulfill orders of those products too.

I would akin Houzz to being a cross section between Pinterest and Amazon in the upper market home development.