[adamqureshi]

You know there is a luxury brand who's been in business , like forever: called http://www.hermes.com/

[martinald]

This is also the name of a very, very, terrible parcel delivery service in the UK.

[adamqureshi]

Really? also, ask any HNWI and they'll instantly recognize hermes as the ultra luxury brand with exotic skin handbags selling for $100K. :-) can you imagine the confusion and i bet its trademarked.

[martinald]

Yes. https://en.wikipedia.org/wiki/Hermes_Group

[jcsnv]

Looks like it http://tmsearch.uspto.gov/bin/showfield?f=doc&state=4805:iye...

[bored]

Yes. Hermes was our temporary name, we're going under the name WittyThumbs now.