[johan_larson]

Nobody could have done any better in this position. She achieved the best possible outcome

Her plan was to bring back the glory days, back in the first internet land rush in the nineties, when Yahoo was one of the true giants of the Valley. She wanted to put it back where it had been, on par with Google and Amazon. But it didn't work. Could it have worked? Hard to say. I doubt anyone really knows. But it didn't.

I don't think she deserves a lot of credit for that. For tens of millions of dollars a year we should expect success, damn it, not a valiant effort.

The alternative would have been consolidation. Shut down all the stuff that's losing money. Sell off everything that is working but doesn't really fit. Focus on the stuff that's working, like Yahoo finance and sports reporting. The result would have been a coherent media company that could make real money. But it would have been a distant shadow of what Yahoo once was.