[novia]

reselling what I thought was going to hospitals, etc. to these literal vampires is not, ah, kosher with me.

Ok so... blood does have an expiration date, at which point the blood banks must throw it out. If the supply of donated blood is less than the demand of patients for the blood, then what's wrong with a company recouping their costs by selling almost expired blood to millionaires who don't need it? It didn't say anything in the article about how fresh the blood is, but if what I describe is what is going on, then I don't see the moral issue.

[_jal]

That is a possible scenario. There is still a moral issue, that of deception. If you're begging on the street for donations to fund a homeless shelter, those giving would likely be unpleasantly surprised to find the shelter uses the money to build luxury housing to additionally fund the shelter. Even if it is a solid strategy, you're still deceiving people to encourage them to donate.

And if there are more rich paranoids than I think and there is real demand for this, what do you want to bet on the expiry date creeping back or similar shenanigans?