[a2decrow]

> Privacy will be an issue, and increasingly so.

Do you really believe that? The way I see it, most people just don't care. At all. Else they wouldn't sell their souls to private companies (e.g. Facebook and Google) without a second thought and we'd see more outrage against government surveillance that's being pushed in nearly every country all over the world.

Firefox is unlikely to gain much of a market share with only privacy-focused changes. People care about ease of use and especially performance. FF lost a lot of market share due to its horrible performance, compared to Chrome.

[shmerl]

I think more people care about it than you think, when their attention is brought to the issue. Mozilla should keep that in mind, and make it part of their marketing efforts.

[a2decrow]

Every time I try to educate friends or family about it, I get the tinfoil look and they call me paranoid. Same with strangers when the topic comes up.

The most common (pretty much only) answers I get are that I'm nuts or that they don't care. And this is in Germany, a country where data protection laws and privacy are usually valued and cared about. But recent development over the last few years has shown that it's really just a small subset of the population that cares.