[winteriscoming]

What's going to be interesting is if browsers can at some point render a APM version of a page natively. What I mean is render the original page on the source website as APM content. That will stop the monopoly and hijacking (or rather the rationalization of it) of target websites in Google results.

[winteriscoming]

Or as a start, maybe a browser extension/plugin where it renders it for certain configured sites.