[volomike]

I recently googled ugg boots and found that the lawyers for UGG told Google to de-index some sites that had ugg in the domain name. That's uncool.

I knew a guy who had "timex" somewhere in his domain name and the lawyers for Timex did a cease-and-desist on him.

These trademark and IP lawyers are crossing the line because they know they can go after small-time operators who can't afford the legal team to fight them. And then that sets a legal precedent of a long series of wins that gives trademark and IP lawyers more ammo to use on even more cases, like a snowball.