[zubat]

What else is "scripting" but that act of making a very small automation of a business function? Is a customized spreadsheet a tool?

There's always going to be demand for tools of many kinds, so whatever you're offering has to differentiate better than "internal tool". The abstract you give is kind of like a software framework, possibly with some form of high level scripting, configurator, or wizard to guide the user.

At the end of the day always evaluate your solution against a short bash or Python script. Did your solution gain anything? If not, why?

[Sreyanth]

Its more like a wizard, and seems very similar to https://developers.google.com/appmaker/.