[contingencies]

This is why centralized marketplaces in general are, in my opinion, on the way out. In the future people with something to offer will be able to offer it without being routed through one-size-fits-all platforms who want to control your options for communication, payment, reputation, shipping, etc. in a "my way or the highway" attitude. If one takes this perspective, then Ebay, Taobao, and Etsy are all anachronisms, though Amazon has smartly enhanced delivery speeds by focusing on logistics and will therefore maintain relevance. Why can't I barter for goods? Why can't I route around Paypal, credit cards, or USD? In the future, these will be normal consumer decisions.

[ozi]

Where will they get traffic? That's a fundamental reason people choose marketplaces like etsy in the first place and it's not easy to replicate without a lot of experience or luck.

[throwaway61891]

i dunno, people like those centralized solutions because managing communication, payment, reputation, shipping, etc. are a huge pain in the ass.

i mean even if you look at major alternatives to etsy (like shopify), they still are "centralized" in that regard.

buyers also need some sort of discovery platform - even if it's just google, then google becomes the centralized platform, no?

[subpixel]

> buyers also need some sort of discovery platform

These platforms exist in all sorts of places outside of marketplaces. Pinterest is essentially bookmarks for shopping. Ditto Wanelo (and other similar sites for different demographics/verticals). Certain Instagram networks are all about products. Babylist is to baby showers what The Knot is to bridal showers. And these are just what I can think of off the top of my head.

Greenhorn merchants love marketplaces b/c they want to market themselves at any cost. But I'm close with several former Etsy sellers who, once they achieved traction with their products, decided to build their brands on their own and not compete toe-to-toe with copycat sellers (which drove them bezerk, btw). Shopify + Facebook ads + Instagram can go a very long way.

[throwaway61891]

> Pinterest is essentially bookmarks for shopping

except they're trying to capitalize on the marketplace part too: https://about.pinterest.com/en/shopping-pinterest

> Certain Instagram networks are all about products

ditto: http://blog.business.instagram.com/post/152598788716/shoppin...

> former Etsy sellers who, once they achieved traction with their products, decided to build their brands on their own and not compete toe-to-toe with copycat sellers

yeah, this is etsy's real problem - they do a bad job of keeping top sellers on the platform. i haven't seen much attrition because of copycats, but more that etsy is just a really bad platform for managing a big shop. the fact that your sellers went to shopify is, to me, just evidence of that.

[ReverseCold]

Centralized is never on the way out. It just makes everything so easy.

I don't like it, but saying that anything centralized is on the way out is just wishful thinking.

[contingencies]

You forget the successes of decentralization. In the same way that bureaucracy was surpassed with the web, torrents, and Bitcoin, so too will it be surpassed eventually in the field of business and consumer supply chains. It may not be today or tomorrow, but it will happen.

[lmm]

The web is increasingly centralized; torrents both centralized themselves and were displaced by centralized services.

[Ensorceled]

Bureaucracy has been surpassed? This is yet more wishful thinking ...

[contingencies]

It has, in terms of publishing.

[throwanem]

> In the same way that bureaucracy was surpassed with the web, torrents, and Bitcoin

Temporarily?