[kafkaesq]

Because it's creepy.

More specifically: it explicitly attempts to address a particular mental and psychological states (in particular, states associated with anxiety and the need for approval from others) rather than an economic activity (like "needs a car").

Yes, car ads (and all kind of ads) have implicitly been designed to work off feelings of anxiety (and the need to fit i), since the beginning of time. But it's the all-out brazenness off this effort (combined with the fact that, again, it was explicitly designed to target teenagers) that pushes it over the edge, in my view -- and well into the terrain of Creepy.