[dtougas]

I would say that it depends on your project. I recently launched my personal side project (https://outsideways.com/) and it took me about 9 months to get my first 100 (soft launch with little marketing, I was busy working on features), and my next 30 in the 10th month. Now I am getting 2 - 3 sign-ups a day (In my case, there will be a seasonal aspect to new sign-ups). I am doing a number of things to promote it:

- Released a multi-week YouTube video series on a related topic of interest, with a plug for my site at the beginning of each video.

- I regularly participate in Facebook groups related to the niche and occasionally plug it there.

- I am babysitting my most active users so that their experience is really good, learning their pain points, and responding quickly to their needs. They are in turn starting to spread the word on their own.

- Talking to friends and family who I think might be interested.

- Personally welcoming everyone who joins to try to make the experience a little more personal.

- Being active in social media (Instagram, Twitter, Facebook), posting interesting and relevant content that would attract the kind of users I am looking for. Following users who I think might be interested. Participating in their content too (i.e. likes, comments, etc.)