| Economics beats morality. Making it about morality is counter-productive. Water is a resource with a price, just like land or gasoline. If Google had a cheaper way to cool their servers, they would. If we have plenty of cheap water then we should use it to cool the server or for watering lawns or whatever. If the price of water is too low, then we should raise the price of water so that it's cheaper for Google to use a different way of cooling. If you make it about Google and cooling servers (and not about the price of water) then you might win a battle but you'll still lose the war because Google is only one of many entities that will eventually deplete water resources if they are not priced properly. |
For example, in California alfalfa growers pay $70 for an acre-foot of water, while urban users in Los Angeles pay $1,000 per acre-foot. The growers use 34.1 million acre-feet a year, while urban use totals 8.9 million acre-feet a year.
Needless to say, growers get very rich from this and make big political contributions; if they had to pay market rate they'd all be out of business pretty quickly. The political contributions work; voters widely support this baffling state of affairs.