[uncletaco]

“This, milord, is my family's axe. We have owned it for almost nine hundred years, see. Of course, sometimes it needed a new blade. And sometimes it has required a new handle, new designs on the metalwork, a little refreshing of the ornamentation . . . but is this not the nine hundred-year-old axe of my family? And because it has changed gently over time, it is still a pretty good axe, y'know. Pretty good.”

That's what I thought of when you said it's just a rebrand and a skin with a new back end. I mean lets call it what it is, a new app by the wunderlist team that's more oriented towards integration with Microsoft's existing suite of products. So yeah, Wunderlist is dead. Long live its spiritual successor.