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by simias 3352 days ago
It's the first time I hear about this product but as someone who likes fermenting vegetables this part surprised me:

>We finish by sealing the produce (completely raw and never pasteurized) into our Packs, which get shipped to your door the day they're made.

Wouldn't raw, unpasteurized chopped fruits and vegetable start fermenting very quickly in those packs? Are they shipped refrigerated?

This entire thing is so weird to me. Those packs cost around $6 each and they only produce a small glass of juice. This is less cost effective than some hipster juice bars, and at least here you don't have to clean the glass afterwards.

Buying a good juicer sounds like a much better investment, although admittedly they're probably more painful to wash up.

EDIT: after some more digging up, it turns out that the packs are delivered refrigerated. On top of that the machine will refuse to juice expired or any kind of 3rd party packs and apparently needs an internet connection and a smartphone app to function. Preposterous.

Here's the getting started video: https://www.youtube.com/watch?v=-i0UugILBJg

Step 1: open the box

Step 2: plug in the juicer

Step 3: sign up to your juicero account through the smartphone app

Honestly if you had shown me this video 2 hours ago I'd have assumed satire.

3 comments

I'm also very skeptical that raw chopped vegetables can be hand squeezed in to juice. Given that the packets can be squeezed by had in to juice, that leads me to believe that the vegetables are not as unprocessed as Juicero would like me to believe.

Lemme try this - I'll chop up a bunch of spinach, kale, and carrots, place them in a reinforced bag, and squeeze them by hand. Yeah - that's not gonna give me juice...

I was wondering about that as well and found an article [1] that has pictures of an opened packet as well as after juicing [2]. To me it looks like the produce is chopped very fine, maybe a little like produce that has gone through a blender for a few seconds.

[1] http://www.businessinsider.sg/juicer-juicer-product-review-2...

[2] https://static-ssl.businessinsider.com/image/5710e74c9105842...

Yeah my guess is that depending on the ingredients, the consistency of the bag contents will range from finely chopped produce to a pulpy slurry.
If you thought that was satire, check this out: https://www.youtube.com/watch?v=JB-j4cz2PlA
They are shipped refrigerated; that's why they're limited to only a handful of states. From the article:

> The products were only available in three states until Tuesday, when the company expanded to 17. Packs can’t be shipped long distances because the contents are perishable.