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by kozak 3352 days ago
Well, maybe it's even better than the original concept: now you can consume the product even if you don't have the hardware. As long as the juice is good - why not. They just need to start selling their juice packs to those who don't own the device.
1 comments

Yes, but they're also out $400 on every customer. And those customers can now very easily switch to a different juice provider without losing any "investment" they made in hardware.

I can't find any info on their site about subscription pricing (always a red flag) but this whole thing seems absurdly stupid. I'd be amazed if they managed to scale this in such a way that shipping refrigerated juice to individual customers is more affordable than people picking it up in the store/receiving it with their normal grocery order.

The juice bags are DRM'd (yes, seriously): http://boingboing.net/2017/03/15/a-juicer-that-wont-make-jui...
can they DRM your hands?