| I blame Facebook. I've ranted on HN about what I consider to be an abuse of 'curation' in the past, but I think 'curation' is killing the internet. I agree with the grandparent about Facebook killing engagement, but the place I noticed it first was Last.fm. I used to spend tons of time on Last.fm looking up music. I made sure every track I played was scrobbled, and I listened to their recommendations all of the time. As time passed, the recommendations got worse. Mind you, the recommended songs were closer to what I was listening to, but I appreciated when Last.fm used to recommend music that was somewhat off the wall. If it was a draft, I guess you could call that kind of recommendation a flier. I personally blame machine learning. The recommendations I get in Last.fm now sound a lot like music I'm already listening to. Not only is it boring, but it's stupid, in the sense that finding music that sounds almost exactly like music you already like is easy. I want content to be curated the way a friend would curate it for me. For instance, I had a friend recommend the band Sleigh Bells to me, because he knew I listened to punk all of the time, but that I really loved pop (and noise). Last.fm has never recommended me anything remotely as great as that. I'm almost loathe to like anything on social media anymore, since it basically means I'm going to get similar posts shoved down my throat until I completely give up on the site. |
That said, I agree with you that this kind of "finding the closest match" model is quite silly for recommendation systems. And you can see the same problems with ad matching too.