[corecoder]

I Don't know. When something important actually happens, newspapers just say it plainly, without riddles and silly comments. When WWII started, british newspapers didn't title: something awful just happened, they titled BRITAIN AT WAR.

When anybody titles: Something important actually happened, guess what?, you can be sure that nothing important actually happened.

[blowski]

That's one type of article. Clearly there's a world of difference between "10 ways to improve your SEO" and "Britain at War". If we only write articles in the event of the latter, it will be a strange world.