[elastic_church]

> RetailMeNot started out as WhaleShark Media and changed its name in 2013 after acquiring RetailMeNot.com, an Australian-based coupon site founded in 2006.

huh so thats what happened

[RileyJames]

It actually started as RetailMeNot, a website run by two Australians. Whale shark media bought it, and then renamed their company to RetailMeNot. The website has always been RetailMeNot.com.

[nerfhammer]

It started out as bugmenot, for sharing logins to web sites to deal with mandatory signups.

[a5seo]

Yep. This is actually the secret to their (initial) SEO success.

[zinxq]

That's really interesting. Can you elaborate?

[elastic_church]

ya know, thats exactly how I read the statement I quoted........

[knownothing]

Huh, totally forgot about that! This was at least partially due to the fact that "WhaleShark Media" had become synonymous with large-scale fraud in some affiliate programs around this time.

[pbhjpbhj]

RetailMeNot is a weird name isn't it? "don't sell stuff (to me)" for a site for selling stuff (to me)!?

[alaskamiller]

RetailMeNot means don't charge me retail price and rather give me the discounted price by use of coupons found on the RetailMeNot website. It was a wordplay of BugMeNot.

[elliottcarlson]

If you read it as "don't sell me stuff at retail price" then it makes more sense.