[stevepurkiss]

I've been Drupaling for 13 years, before that I was J2EEing, before that I was AS/400 RPGing. Before that I was PASCALing at college, BASICing and Assemblering at home. I've seen all kinds of businesses and startups, and I've seen what works and what doesn't.

My advice to you is to use Drupal because you can get far fast. Use lean methodology (lean canvas etc.) and get your MVP out as fast as possible and start making money. Don't try and build lots of functionality that you don't know works, and by works I mean makes a profit.

Watch GaryV, as he says - the market is always right. Focus on selling cars or vin checking or whatever it is you're doing, nobody apart from techies give a hoot what your site is built on. Some of the biggest sites in the world are built on PHP, e.g. Facebook. Some of the biggest sites are built on Drupal, e.g. Weather.com (the most personalised site as every visitor sees a different output, and delivers data to mobile apps).

Your code won't help your business succeed, selling will.

[stevepurkiss]

Furthermore, use the Drupal Commerce modules for Drupal 8, releases are coming out thick and fast now. Commerce for 8 is awesome, you can have multiple stores (so like people have on eBay), product options are much easier than Drupal 7 to set up, and it's truly flexible so if when you A/B test or whatever you can easily alter the way your site works.