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by xiaoma
3367 days ago
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I see there's now an update form in the MOOC now. It has four fields—metric, value, growth and notes. Are there any pages on the site offering guidance on how to get the most out of the MOOC? In what cases should the primary metric be "other"? |
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You should talk to your advisor (possibly one-on-one) about selecting the right metrics. Many groups are not focused on the right things at the moment, and that's OK but something we should talk about and fix!
If you have revenue>0, you probably want it to be revenue. Similarly, if you have revenue==0 && users>0, you probably want it to be active users. (Not cumulative registered users, but daily or weekly actives, for example.) You should probably only be using "other" if those two don't apply.
Think of it this way: at the end of the 10 weeks, what metric will you really care about showing 10 weeks of growth in? For example, having 10X-ed your revenue is much more impressive than 10X daily active users, which itself is much more impressive than 10X people manually seeing a demo of your prototype!