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by jkchu 3371 days ago
But the closest thing to a $35k electric car from BMW, Mercedes, or Audi is BMW's i3 - which I think is targeting a different market.
3 comments

Agreed, but it's not about the brand - it's just that in the market segment for a $35-40k mid-size sedan, there's not a whole lot of need to wait two years for a car, which is why it's so uncommon. The reason it doesn't happen to other manufacturers, is because although they have 3-4 year lead times on new models they produce, they're still continuously producing the current models
Don't forget about two car households. We have an x1 and an i3 as our commuter car. The i3 will eventually be replaced with a Tesla, the x1 will not.
Mercedes has the $40k B-Class electric car.