[soneca]

I believe that is a lot to gain in branding and awareness from top notch movies. When I started to see high quality (ie expensive) productions with a-level Hollywood actors (eg House of Cards), it changed my perception.

I believe the next step is having "blockbusters" feature movies, with top notch CGI, a-level actors, maybe some Oscar contenders.

My impression is that low risk, big payoff shows would be optimizing for a local maxima. Big bets like the Will Smith movie might take them to a new maxima. And Netflix is basically a success history about reaching a new maxima one after another since its beginning.

[rhino369]

>I believe the next step is having "blockbusters" feature movies, with top notch CGI, a-level actors, maybe some Oscar contenders.

That is probably too expensive unless they release to theaters first.

What they could do is create the missing midrange movie that Hollywood just doesn't make anymore. Hollywood makes huge expensive movies and indie studios make cheap movies. Netflix could make the 40 million dollar style of movie that nobody makes anymore.

In fact, they sort of are, they just do it in a longer form.

[6stringmerc]

Not sure if you've heard but Manchester By The Sea was a production affiliated with Amazon Prime, and it got quite a few nominations and won an award in 2016. So, you're kind of already right - the outliers of Amazon and Netflix have potential to get into such conversations.

[tankenmate]

They'll have multiple tiered production teams just like finance; small cap, middle market, and large multinationals. And also probably have specialists for market product that are cross tier.