[twhb]

I am sure that other significant business losses will also cause Amazon to take action, like understanding how many sales they're losing for lack of trust. So I ask everybody reading this: next time you get ripped off, make sure your contact understands that you aren't just returning the product, you are re-purchasing it elsewhere because you can no longer trust Amazon with this.

[akinalci]

As someone else here pointed out, most people don't realize they're getting counterfeit items.

Anecdotally, most of the people I've spoken to regarding this haven't even considered that something they get from Amazon might be counterfeit. Many don't really understand the 3rd-party seller system, Fulfilled by Amazon, etc.

You think Amazon is clueless? They're not. They know they're shipping counterfeits. They've done the math, and it's making them money.

I don't think we'll see a significant change unless there's a lot more bad publicity, or the government gets involved.