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by bryondowd 3375 days ago
Even used a Wawa's automated ordering system?

They've covered pretty much everything you mention here with their automated ordering system. It's got a great UI to quickly customize your order, has very tempting upsells that also aren't terribly annoying, like a screen asking if you'd like sour cream for your quesadilla for $0.25 or a buttered roll with your cheddar broccoli soup. You can tap skip, but it certainly seems to make most people think first, unless they already know the system well and aren't interested.

It also provides recommendations in a couple ways, to cover people who don't already know what they want. Unobtrusive, but available to spur a purchase.

And the employees behind the counter will generally handle special requests outside the scope of the system when you ask. Although admittedly, while they are usually fairly approachable, there isn't a clear way to get one's attention.

They really seem to have nearly perfected the automated ordering system, and I'd never go to an ordinary deli with a Wawa available. It's just too convenient.

Of course, I may be biased in that I get intimidated by human interactions where I don't know the protocol or the options available to me. So, ordinary deli places tend to put me off. Still, Wawa is incredibly popular in this area, so I can't be the only one.