[tomwhita]

F those people that tell you it's not possible. I barely knew how to code and I started a SaaS business. I worked my ass off to become an adequate coder and sell the product to customers. It's been three hard years and now it's starting to pay off. If you have a solution to a problem, one that people will pay for. You have a business. Keep pushing. You can do anything if you're willing to work hard for it. Take help when you can get it. Learn everything you can. Enjoy the journey.

[marvy]

You're saying it's possible, but isn't your anecdote saying the opposite? That is, you may have started out as a non-programmer, but by the time things are going well, you have become one. In your own words: you've "become an adequate coder". It seems to me that the author of the post is hoping to avoid that: he wants to succeed and remain a weak coder. Or am I misreading what he wrote?

[gnaritas]

> I barely knew how to code

So you started out already knowing some programmer and thus were not a non-programmer at any point in your SAAS, so you didn't do it either.

> I worked my ass off to become an adequate coder

Then you agree, it's not possible without being a coder.

[mod]

Since you became a programmer, you haven't proven that "it" is possible. "It" being "a non-programmer to bootstrap a SaaS."

If you're trying to motivate the OP to learn programming, then that's another thing.