[mdpopescu]

Yes. I read about this idea a few years ago (tell a story about a project you liked) so I had to make an effort to focus on ONE story and tell it well. I've been doing it a couple dozen times so far (I'm a contractor who likes small projects, six months is starting to get too long) and I've had significant success with it.

(When I think about the problem "objectively", all I did was use SSDT to simplify deploying database changes from QA to production without having to shut down either. No big deal. However, it was something that the company had been doing manually for years, spending three error-prone days each month, and they were extremely happy with my solution.)