[phkahler]

Almost all of your questions come down to relationships, so the answer from WhitneyLand is important, but I'll be specific:

>> How do I identify that a company might be in need...?

By having connections and a solid reputation, they may actually start coming to you. For now talk to people you know to see if they have a need you can fill.

>> Should I partner up with firms like ours? ....

Yes. But they will need to know your reputation before they are willing to do so. So it's connections again.

>>Should I hire a salesperson?

Probably not. You will be your own best salesperson and will start with your own network.