[TallGuyShort]

Definitely. I think I've heard Google has a handful of ethicists on staff? I don't think it's fair for the burden to be entirely on technologists either, though, but I don't know how else to progress. Uber & friends make an interesting case in this area too: Does that business model technically violate laws in various locales? Is it fair to existing taxi companies to just throw those laws away too quickly for them to plan or without re-addressing the original issue they were there for? Could they get lawmakers to re-assess the need for those laws before they had demonstrated their value and popularity? A lot of catch-22's.