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by GuiA 3393 days ago
It is; the trick is to sell expensive shit to the "aspiring professional bloggers" demographic.

Just like the best way to live off a 4 hour work week is to write a book about how you too can live off a 4 hour work week.

1 comments

Marketing is such a powerful thing.

For instance I pay $60 CAD / month to intercom.io for a website that isn't even built.

THAT's powerful. Made me pay for shit I don't even use (but going to real soon....I keep telling myself that)

impulse purchase are a real bitch... although I don't think I've ever heard intercom.io described as an impulse buy before...

Seriously though. If you've ever built a company, there will be times when you wish you had that extra $60 sitting in your account. Cancel until you are ready.

I feel pretty stupid that my impulse purchases are now SaaS subscriptions.

Intercom's marketing is doing something right clearly.

Damn, we do the same. Their marketing truly is powerful that we pay for something we'll need "real soon"