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by cpprototypes 3392 days ago
This was true years ago, but I think times are different now. Theres a feeling of near panic among many as the effects of climate change become more obvious and the new Trump environmental policies. I think theres strong desire to do something and this could tap into that.

Also by being high end, theres opportunity to be very different. These stations shouldn't even look like traditional stations. They could provide services that appeal to affluent markets and provide good profit margin. This will be necessary at first because raising gas price alone won't be enough to cover costs.