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The problem is, assuming you read 20 or so online newspapers at least occasionally, this has you keeping $200 a month of subscriptions, of which in most cases you will read a 2 or 3 articles a year because they ended up HN news or some other news aggregator you actually use. This is even true if you only subscribe to relatively reputable traditional news sources, btw. Here are 12 that individually are worth it and most informed individuals would be served by reading on occasion, but few people would want to have individual subscriptions to them: WSJ, NYT, WaPo, The Economist, The Atlantic, Foreign Policy, Chicago Tribune, SF Chronicle, The Guardian, Le Monde, El PaĆs, Die Welt. Nevermind the fact that I do have subscriptions to 2 of those, and they compound the problem by serving annoying video ads even to subscribers. Edit: A model that I would consider fair though (and the journals might not, I don't know their cost structure) is: 2-5 free articles a month without subscription of any sort and with unobtrusive ads, paid subscription if you read more articles a month from that particular journal. Another option is a "library" subscription model, in which you pay $20 or $30 a month, but get access to a broad catalog of newspapers (about what you would find at a large public library in print) and they get profits based on what you actually read. And yes, I have seen this as a startup idea, Netflix for news, but newspapers never seem to go for it wholeheartedly enough for it to be worthwhile to consumers, though. |
I have much less brand loyalty now than say 10 years ago. I have less respect for both the WSJ and NYT than I did. I don't think their incentives line up with mine anymore, and it leaves me without a news source I trust the way I once trusted both of them.
A larger entity that doesn't need to worry as much about getting me to hit the clickbait would serve me better as a reader (and I'd then be more likely to subscribe). Or, if I could subscribe to individual reporters or small groups of them in some way (such as Dave Pell's style of content delivery, but more availability and let me pay them some how), it would also better serve me as a reader.
Instead we're stuck with a structure where they don't make enough money, and thus continue devaluing their brands, and we as readers don't have an easy way to know who we can trust to respect us as customers (no surprise video ads, unbiased reporting, etc). So I guess I'll stick with using sites like HN to aggregate the news for me, and stop clicking on the WSJ links. The brand no longer signals unbiased quality journalism to me.